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One or s’more reasons to attend Camp Blogaway

Submitted by on April 20, 2010 – 8:00 am2 Comments

When I received a call last spring from Marsha Cade at, I had no idea that what began as her quest for the best whoopie pie would take me on a cross-country adventure. And when my Mother’s Day Lemon Meringue Pie photo was rejected from TasteSpotting not long after, I couldn’t have foreseen that my solution to rejection would land me an invite to Camp Blogaway from Patti Londre, the woman behind the camp.

Luckily, I didn’t have to rely on the limits of my imagination to fill my date book for the middle of May 2010. I have three remarkable women to thank for that.

Fall 2009

I spent the better part of my fall doing what I assume a lot of fellow food bloggers were doing: obsessing on my sites’ stats and drooling over Twitter reports of one after another food blogging conference. As a relative newbie to the scene, I could only imagine what it might be like to actually attend. I even went so far as to create a Twitter handle to capture the mood of the day.

It was soon after that I received an email from Patti Londre, extending an invitation to me to be a presenter at Camp Blogaway. I confess the email made me more than a little giddy, and I probably still have it saved in my inbox. I might have even printed it out and framed it. Ahem. Moving on…

In case you don’t already know, Patti is the genius behind Camp Blogaway. She is a PR pro from way back, a food blogger in more recent years, and actively involved in the foodie community both through social media outlets and in her day-to-day activities in and around Los Angeles. If you aren’t lucky enough to rub elbows with Patti in person, you can still learn plenty by following her on Twitter (@worththewhisk and @campblogaway) and keeping up with her blogs (Worth the Whisk and Camp Blogaway).

As Camp Blogaway approaches, I realize more and more what a valuable event it will be for me and how the camp itinerary and intimate atmosphere truly set it apart from other events aimed at food bloggers. In no uncertain terms, this is all due to Patti, her creativity and her desire to provide a meaningful experience for her fellow bloggers.  (For just a small taste of what she has planned, read her Camp Blogaway articles here and here.) It is clear that Patti goes the extra mile to create content—both in her writing and in the offerings at camp—that make getting to know her well worth the time and effort involved.

As a camper and sponsored presenter, I am reaping the benefits of attending Camp Blogaway already. Patti has created an environment that is sure to foster great networking opportunities and enduring connections with fellow bloggers. The intensive, supportive forum she has designed will make it incredibly easy for me to accomplish one of my professional missions at camp: to create buzz for

Winter 2010

When I first started my search for a Camp Blogaway sponsor, I contacted fellow bloggers and Twitter friends for advice and pointers. To a person, each of my contacts responded with fruitful information and useful suggestions. But the light bulb moment came for me when I thought carefully about the s’mores sessions I would be hosting at camp. The internal brainstorming looked something like this:


When the light bulb did go off, it glowed with the intensity of ten thousand suns. was—IS—such a perfect, natural fit for Camp Blogaway, it was all I could do to stop myself from calling owners Marsha Cade and Caragh Whalen with my proposal at 6:30 a.m. on a Friday morning.


As I pondered good companies to approach, I knew that pairing artisanal chocolate with my kitchen witch marshmallows would create a s’mores experience worth coming to camp for.

As one of’s vendors myself, I knew that the site offers artisanal chocolate from Grocer’s Daughter in Michigan. Grocer’s Daughter’s chocolates are all natural and contain many organic and other naturally grown ingredients, including Rainforest Alliance Certified Chocolate and organic cream. I believed, and Marsha and Caragh agreed, that the food bloggers and writers attending camp would truly appreciate having a treat made by real people who are also passionate about good food.

But then Marsha and Caragh upped the stakes. Not only were they enthusiastic about the opportunity to sponsor TasteStopping and the s’mores sessions at Camp Blogaway, they wanted to provide a treat that could be created entirely out of products offered on

Enter Castleton Crackers. Made in Castleton, Vermont these crackers are handmade, hand cracked and contain all natural ingredients of the highest quality (meaning: no trans fats, artificial flavors or preservatives). Marsha and Caragh suggested that the Middlebury Maple cracker, made from Vermont maple syrup and maple sugar would complete the s’mores perfectly.

Like I said, these s’mores might be reason enough to come to camp!

I don’t have to wait for Camp Blogaway to tell you why I’m so happy to be working with, both as their spokesperson at camp and as one of their producers. Marsha and Caragh are both moms who are looking to provide food lovers with access to healthy, wholesome and high quality foods from around the country. From tamales to crab cakes to artisanal cheese, Marsha and Caragh personally search out the best selection in each category.

And by personally, I mean they call the artisans and suppliers directly and create strong relationships with them. I have experienced this first hand, as one of their producers. As a customer, you can expect the same gold star treatment. Which results in wonderful positive energy throughout every step of your experience with

Plus, you can trust that the products offered by meet their strict quality standards, including no HFCS and no artificial ingredients. Real food from real people.

Thank you, Patti, Marsha and Caragh

It is a wondrous thing to watch and learn from other women who are trailblazers in their fields, who create success infused with dignity, respect and positive energy. To count these women among my supporters and friends? Well, it’s “s’more” than I could have asked for! 

Marsha and Caragh are generously giving away one S’mores kit every day for the ten days leading up to Camp Blogaway, right here on TasteStopping. That’s TEN S’mores kits.  Stay tuned to find out how you can enter to win a prize pack that includes fresh kitchen witch Vanilla Marshmallows, Grocer’s Daughter hand crafted chocolate and Castleton Crackers handmade, hand-cracked Middlebury Maple crackers. Just in time for your next campfire!

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  • Mac says:

    Hooray for S’Mores! And hooray for Camp Blogaway! S’mores are near and dear to my heart as a former Camp Fire Girl. Now that I’m officially attending Camp Blogaway I can’t wait to have the grown up version of S’mores. Near and dear to my heart I’m sure they will be.

    See you soon!


  • Social comments and analytics for this post…

    This post was mentioned on Twitter by RegionalBest: @tastestopping Thnx! RT Advance details of @RegionalBest S’mores giveaway. 1 or s’more reasons to attend Camp Blogaway:

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